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What can a Pawling Associates press release do for you? Consider the PR generated by this, which we did for a leading windsurfing and kiteboarding retailer in New Jersey. The release cost less than $500, yet it inspired a Philadelphia TV station to do a two-minute story featuring the retailer - an advertising value of at least $10,000. Our releases maximize the chance of catching an editor's eye because Pat Pawling is a former editor. He knows what works.
Here's an example of a release we did for Citrix Systems (CTXS on the Nasdaq). This History Channel release generated a lot of interest among TV writers for a special on Star Wars. Here's a Pawling & Associates press release that hit CBS MarketWatch. We wrote it for NetBotz on behalf of full-service Dallas marketing agency ItsOnMessage. Here is an example of the releases we've been doing for Arrow Electronics, a worldwide electronics distributor that does more than $10 billion in annual sales.
More high-tech: Following are several releases we prepared for OnMessage, a full-service Dallas agency, on behalf of OnMessage client Voyence. Voyence is a global leader in configuration management. We've also done work for the Craigslist Foundation, a nonprofit associated with the hugely successful Craigslist.org, which gets more than 1 billion hits a month. This is a release we put together for Sheeran/Jager Communication, a high-tech PR agency, on behalf of the open-source company MySQL AB. We also did release work for Computer Associates before they brought it in-house. Here's a sample. |